News

Please note that the Master Colloquium on April 28, 2015 is cancelled. The next Colloquium will be held on May 19, 2015. [weiterlesen]

Each candiate who took the exam Consumer Behavior Research Method (January 30th, 2015) is provided the opportunity to review the answering sheet. Post-examination review is possible on April 21, 9.00 AM - 12.00 PM and 1.00 PM - 4.00 PM at the Department of Marketing and Consumer Research, Alte… [weiterlesen]

Registration period for classes in the upcoming semester: March 2nd 10.00 AM to April 13th. Please register in TUM-Online. [weiterlesen]

An empirical analysis of international consumers’ associations with Bavarian food products by means of concept mapping. Seitz, C.C.; Roosen, J. In British Food Journal, DOI: 10.1108/BFJ-10-2013-0307. [weiterlesen]

Trust and willingness to pay for nanotechnology food. Roosen, J.; Bieberstein, A.; Blanchemanche, S.; Goddard, E.; Marette, S. and Vandermoere, F. In. Food Policy, DOI: 10.1016/j.foodpol.2014.12.004 [weiterlesen]

Gender differences in the meanings associated with food hazards: A means-end chain analysis. Bieberstein, A. and Roosen, J. In. Food Quality and Preferences, DOI: 10.1016/j.foodqual.2014.11.003 [weiterlesen]

Mehr Informationen zur Projektarbeit finden Sie hier. [weiterlesen]

Silvester, D., Loibl, C. and Roosen, J. (2014): Costs, culture and life decisions: analysing the factors that influence enrolment in master's level education in Germany. International Journal of Consumer Studies, Early View 14 MAR 2014, DOI: 10.1111/ijcs.12087 … [weiterlesen]