Books
SCHARFSTELLEN
Thomas Hutzschenreuter
“A masterpiece of clarity, with actionable strategy guidance for senior business executives and board members.”
Alain Verbeke, Fellow of the Royal Society of Canada, McCaig Research Chair, University of Calgary, Canada.
“This book should become a basis for every MBA strategy course.”
Arie Y. Lewin, Professor Emeritus, Strategy and International Business. Fuqua School of Business, Duke University, USA.
“Rarely does one find a work that combines intellectual depth with such practical relevance. A must-read.”
J. Alberto Aragon-Correa, T-Systems Chair of Sustainable Digital Innovation, Professor of Strategy, University of Granada, Spain.
“These principles will continue to guide strategic thinking also in the future, even when AI is increasingly integrated into the strategy process.”
Tomi Laamanen, Chair Professor of Strategic Management, University of St. Gallen, Switzerland.
“Perhaps the greatest service that could be done for senior executives and managers is to make strategy less complicated. Thomas’s book guides any leader and helps any team achieve their true potential.”
Stephen Cummings, University Professor of Strategy and Innovation, Victoria University of Wellington, New Zealand; Author of Strategy Builder: How to Create and Communicate More Effective Strategies, Wiley.
In management, politics, military, sports: whenever you find yourself in competition, you need a strategy–to reach your goals, to be successful. The problem: very often, you lack a clear view and suffer from overwhelming complexity and increasingly perceived uncertainty. How do you ask the right questions? How do you focus? How do you ensure you find your way? And how do you gain a clear view? Professor Hutzschenreuter demonstrates how you make sense of your lens by applying seven strategy principles. This book demystifies strategy. Practitioners will love it.
Book available on Amazon, and as audiobook Spotify.
AI Business Strategy (upcoming)
Thomas Hutzschenreuter and Tim Lämmermann
“If you’re sure you need to incorporate AI but don’t quite know how to proceed, this book is for you.”
Donald C. Hambrick, PhD - Evan Pugh University Professor of Management at the Pennsylvania State University
“In a crowded field of AI strategy books, this one rises above the noise thanks to the deep experience of the authors.”
Dr. Mary C. Lacity - David D. Glass Chair and Distinguished Professor of Information Systems, University of Arkansas
“A must-read for executives navigating AI-driven markets.”
Dr. Florian Gröne - Partner & Global Telecommunications Sector Leader with PwC’s Strategy& in New York
“This book is an indispensable companion for executives.”
Ajay Agrawal, PhD - Professor at the University of Toronto and Founder of the Creative Destruction Lab
“Hutzschenreuter and Lämmermann do a splendid job demystifying AI’s strategic impact.”
Dr. Sebastian Raisch - Professor of Strategy at the University of Geneva
This book equips you with essential knowledge to strategically adopt and leverage today’s machine learning-based AI systems. Drawing on several years of research with globally leading corporations, it provides an innovative guide to developing your own AI business strategy. It is packed with diverse strategy examples and hands-on worksheets to help you turn newly gained insights into immediate, practical action.
Das Unternehmen als Versuch und Institution
Thomas Hutzschenreuter
This book discusses what firms are. One might think this is clear, but it is not. If you consider reading this book, please be warned: it might shake your view on firms and management and let you see them through new eyes. The book comes to the conclusion that firms are attempts not only in the moment of their foundation, but throughout their entire life time. This has significant implications for leadership, management, governance, and ownership.
Book available on Amazon.
Eigentum, Governance und Strategie
Thomas Hutzschenreuter and Sebastian Jans
This book discusses in detail how the largest 100+ German public industrial firms (HDAX) have changed over the past 30+ years. For the first time we were able to combine large scale longitudinal data on the level of each individual firm for the dimensions of ownership, governance, and strategy. The book shows the origin of the "Germany AG", its dissolution, and the reorientation of public German industrial firms in a globalized world. We disentangle the link between geopolitical changes and its consequences for changes of ownership, governance, and strategy.
Book available on Amazon.
Allgemeine Betriebswirtschaftslehre
Thomas Hutzschenreuter
In this 7th edition, all chapters have been completely revised, particularly with regard to the topics of digitalization and sustainability. Current challenges and implications in connection with pandemics as well as current developments—such as Brexit, free trade agreements, the Wirecard scandal, electromobility, influencer marketing, and agility—have been included.
Book available on Amazon.
Mergers & Acquisitions - Management des externen Unternehmenswachstums
Martin Glaum and Thomas Hutzschenreuter
Mergers and acquisitions (M&A) are an important means of corporate development. They can be used to quickly and significantly change the size and structure of companies. However, empirical studies show that in practice, the goals pursued with M&A transactions are often not achieved. This textbook therefore focuses on the question of how acquisitions and other forms of corporate mergers can be successfully initiated, planned, and implemented.
Book available on Amazon.
Offshoring von Zentralbereichen
Thomas Hutzschenreuter, Stephan Dresel, and Wolfgang Ressler
Companies are increasingly outsourcing key services such as IT, finance, accounting, and human resources to other countries. The current, detailed status—based on a comprehensive empirical study of German and US companies: results, risks, obstacles, and untapped opportunities. For decision-makers who want to learn from these experiences and measure the success of their activities against the results of others.
Book available on Amazon.
Krisenmanagement
Thomas Hutzschenreuter and Torsten Griess-Nega (Editors)
Renowned authors from the fields of science, business, and politics explore the process of crisis management from a business, economic, and legal perspective. They address fundamental questions, the identification of corporate crises, strategies and measures for combating corporate crises, crisis prevention, and economic conditions.
Book available on Amazon.






