On September 22nd, the Global Institute of Artificial Intelligence & Business Analytics (AIBA) at Temple University's Fox School of Business hosted a virtual research workshop. Invited by Xueming Luo, Jochen Hartmann provided insights on "Ambiguity in Multi-modal Digital Ads: A Double-edged Sword" (joint work with Shunyuan Zhang and Oded Netzer), while Assistant Professor Isamar Troncoso from Harvard discussed "How Do 3D Virtual Tours Affect House Sale Outcomes?" The event showcased the cutting-edge intersections of technology, business, and research.