Collaboration

We are interested in two forms of collaborations:

• Academic collaborations
• Industry collaborations

Academic Collaboration

We collaborate with our research partners from the United States, Europe, and Asia.

In particular, we have established a tight exchange with the Chair of Technology Marketing, ETH Zurich

Industry collaboration

We actively seek collaboration with industry partners and welcome joint projects that bridge academic research and real-world challenges. Our work focuses on marketing, management, and technology-driven questions, with particular interest in data-enabled decision-making, digital innovation, customer experience, and AI-related applications. Through close exchange with practitioners, we aim to develop insights that are both scientifically rigorous and practically relevant. We are open to a variety of collaboration formats, including research partnerships, field studies, pilot projects, workshops, and knowledge transfer initiatives.

Should you be interested in a collaboration, please directly contact Prof. Finken (david.finken@tum.de).